Let’s face it: blogging can bring on a myriad of emotions and contemplations.
It's an online journey that can be a bit like a roller coaster ride for most of us.
Here’s a familiar scenario…
One week we’re riding high with showered comments and kind thoughts from readers.
The next week?
Our spirits are plunging from a lack of feedback from anybody, even spammers.
( “Don’t it make your brown eyes blue?” )
And the plot thickens.
Add to this, the constant grind. Coming up with new, engaging topic ideas, crafting quality posts, scouring the Net for images, and promoting our platforms as feverishly as politicians before an election.
Daily. Weekly. Monthly.
It’s a tall order.
Regardless to how much we love it; it can be overwhelming.
It's no wonder so many bloggers consider quitting. Perhaps you’re one of them.
If so, read on.
TAKE SOME TIME OFF
In the words of Sarah Palin, "Don't retreat, reload!" Take a break. Gather your bearings. Don't have second thoughts; just get a second wind.
Just like the body is restored through sleep, taking periodic blog breaks helps to give your creative muscles a rest and re-energizes the spirit. It also helps readers to miss you in your absence, and hopefully cultivate a greater sense of appreciation for your efforts.
Word to the wise: whether it's a two week break or two months, always keep readers in the loop of what's going on and your expected return date. It's a basic courtesy. And it shows good form.
ACCEPT GUEST POSTERS
Start by placing a "Write for us" tab on your site. Establish simple guidelines for optimal success.
Think of it as a "pot luck" gathering. It provides a variety of different offerings for your readership's diverse tastes, while allowing you to devote your time and attention to other projects. Additionally, you have the added bonus of having other bloggers to promote and share their guest posts to folks in their social media circles; which increases your blog's visibility and reach. It's a win/win for all.
FORM A TEAM
Many popular blogs today are the product of collaborative efforts of multiple writers. A few examples here are The Muffin, The Write Conversation, and The Write Life.
There's great validity to the expression: "There is strength in numbers."
Team blogs harness the power of different talents, broader expertise areas, and expanded topics.
It also takes some of the pressure off of you, as an individual, for coming up with all the content and uploading all the articles to the site. Think long term.
If you're a Christian Writer, for example, you could align yourself with other Christian bloggers, find a clever name for your group and form an alliance. The same works well for cooking blogs, etc.
Get the idea here? More than likely you're already communicating with and supporting each other as followers.
CHANGE YOUR BLOGGING MODEL
Blog less frequently or compose shorter posts.
In the infancy of my blogging career, I was pretty ambitious. I started off posting 3x a week.
Let me say that though the idea seemed awesome in theory, it's not always prudent or practical.
Why? Because you'll burn out quicker. Because life gets in the way. Fast forward...I've been doing this for almost eight years now. I've won some awards, lost my direction, and got back on track.
And I've learned a lot along the way. (Note to self...do a future post on blogging lessons learned).
Trust me. Sometimes less is more.
Experimentation is important to blog success and greater clarity.
Don't always do what "experts" say.
What does your heart say? What does your gut say? What does your traffic numbers say?
What does your lifestyle dictate?
When you're true to yourself and your vision, you'll rarely go wrong.
Keep these four options in mind, whenever you come to an impasse in your blogging journey.
Though they may not change your course of action, they'll help you to make a more informed decision in times ahead. With fewer
Thanks for reading.
Thoughts? Which option appealed to you most here?