It’s no secret that for most writers, a major pain point is earning equitable, consistent income for our craft. And with the increasingly high cost of living these days, it is a real concern.
But here’s the good news. If you’re diligent, resourceful and determined, you can still be profitable in today’s economy as a freelancer; particularly with the growing demand for content creators. Hello?
With this in mind, here are 10 timely tips to keep your writing business in the black and achieve more in 2024!
IN NO PARTICULAR ORDER
1. LEARN MORE TO EARN MORE
Add to your bottom line by adding to your knowledge base. That’s right. The more marketable skills you acquire, the more valuable you become to potential and existing clients. Did you know that you can now take many FREE and low cost classes online at popular sites like UDEMY.COM AND COURSERA.COM?
Get in where you fit in.
2. PLAN EARLY
Think like retailers. Last year, while shopping in stores for Christmas items, I was surprised to discover numerous bright, bold, in-your-face red displays for Valentine’s Day already. Plan early. Promote your new book before it is actually released on Amazon. Pitch editors for seasonal articles way in advance. Remember, “the early bird catches the worm.”
3. GOVERN YOUR TIME WISELY
Make your time online count. Don’t spend endless hours reading frivolous Facebook posts or watching cat videos gone viral. If your activities are not moving you forward in your goals, or enhancing your bottom line, you’re losing out in more ways than one. “Time is money.”
4. EXERCISE DUE DILIGENCE TO AVOID SCAMS
Online scams are abundant. And if you’re not careful, you could be the next victim. Here’s how to avoid the likelihood of this happening. Seek work from reputable websites like Writers Weekly and Pro Blogger. Google potential clients to see if there are complaints and negative reviews against them. And make sure that any writing assignments are clearly outlined and established through a legal contract. Pay attention to the fine print.
5. SIGN UP TO HAVE JOB LEADS DIRECTLY EMAILED TO YOUR INBOX
Sometimes searching for creative work can seem like an endless, frustrating scavenger hunt. Simplify the process. Try sites like FLEXJOB.COM and PROBLOGGER for less stress.
6. CONSIDER MONETIZING YOUR BLOG
If you’re a blogger with a decent following, you can add an income stream by selling your books on your site; accepting Ad placements; or becoming an affiliate partner for other writers or service providers. It’s one of the best ways to earn passive income and to “work smarter, not harder.”
7. MARKET, MARKET, MARKET!
No matter how great your writing and editing skills are, you’ve got to get the word out in order to get business in. That’s a no-brainer. Keep in mind that marketing doesn’t have to be labor intensive or expensive. It can be sending email blasts to people who might need your services. Or sharing your business cards at a writers’ conference. Or even sending out relevant, interesting Tweets on Twitter. The key to success is being creative and consistent. Remember the K.I.S.S. Principle.
8. NETWORK TO GET WORK
There’s great validity to the expression, “sometimes it’s not what you know, but who you know.” Build your network. Last year, for example, I joined ALIGNABLE.COM and garnered work with a new client for an ongoing project in just a few days. “It works if you work it!”
9. DON’T DISCOUNT THE RECIPROCAL VALUE OF KARMA
This may seem a little odd to mention here. But as a veteran freelance writer, I can attest that it has real value. Several of my best clients have materialized as a result of referrals from writing colleagues that I have helped in the past. One recommendation resulted in thousands of dollars in pay as a ghostwriter.
10. REPURPOSE YOUR CONTENT
Turn your freelance articles into updated, abbreviated blog posts. Turn blog posts into information products. Get the idea here?
IN CONCLUSION
Earning cash for your craft will be made much easier in 2024 by following these timely strategies and staying focused on your long-term goals. Success is within your reach. YOU. GOT. THIS.
Excellent advice, as always, Jen! Almost back to normal here so I need to get back to doing some of these things. Appreciate the encouragement.
ReplyDeleteThanks, Karen. It's like riding a bike. You'll do fine. :-)
ReplyDelete