Sunday, August 7, 2011
Should You Have Multiple Blogs?
There's no doubt about it: blogging is indeed hard work.
(Can I get an Amen?!)
In fact, ask anybody who's been at this blogging thing for more than a few months, (and posting consistently), and they'll attest that it's harder than it looks, and definitely more time consuming than imagined.
Which is why some opt to stop at one!
Am I right here?
Still, if you're like most of us creative creatures, you probably have a myriad of interests, tastes, and talents that you've considered sharing with other audiences.
Like your love of the musical group "Maroon 5", (me too), your stamp collection fix, fitness tips, or your mouth-watering recipes.
Some address this reality by mixing a multitude of topics on their blog to cover more bases.
But here's where things get tricky, folks.
'Cause it doesn't work well for everybody.
I can't count the people on one hand that it does. Trust me.
Popular blogger Hektor Karl recently asked at his blog whether he should combine his love of dogs with his current writing blog, actually.
My vote? It would be a doggone shame for those of us who read his and other well written, singularly focused blogs to have it somewhat "diluted" with other stuff of which we have little to no interest. :-)
So, here are my top three reasons why some bloggers should have multiple blogs:
1. We're equally passionate about several topics or hobbies, and feel that we have enough to share on an ongoing basis to make a successful go of it.
2. It allows bloggers to expand readership.
Many times, if "followers" and fans enjoy your style of blogging and your personality, they will follow your other blogs, not to mention, you'll likely make new friends, that may not have formerly known you, but discovered you through your new niche area.
3. You don't bore or compromise your current readership.
Of course everybody's different here, but most folks like to know what to expect when they visit a blog on the regular. In other words, I don't want to go to a cooking blog and find stuff about President Obama. Or go to a blog about hair care and read posts on maintaining a car. Unless the topics are tied in somehow.
Are you feeling me here?
Here's a case in point. Super-star blogger, Darren Rowse, (creator of PROBLOGGER), for years has reigned supreme in terms of providing tools and tips for today's blogger. That's all you'll find on that blog.
Because he wanted to address different themes, he now runs FEELGOODER.COM, a site that discusses relationships, health, time management tips, etc.
And it's wonderful. And yours may be too. So make the decision and make a move!
Tell me what your thoughts are here. Multiple blogs or no? Have you ever tried?
Image Andrea Brill